Running a WordPress site means dealing with all sorts of behind-the-scenes data that can impact your site’s performance. One of the biggest problems we’ve found over the years is WordPress transients – temporary data that’s supposed to delete itself but often doesn’t. We’ve seen countless… Read More »
Feeling overwhelmed by all the web design software options? Picking the right tool for your website can feel like navigating a maze, especially when every solution claims to be the best. I understand this frustration. When I started in the early days of web design,… Read More »
Switching from WordPress.com to a self-hosted WordPress.org site can feel like a big change. You might notice some familiar widgets and features missing in the new dashboard. The good news is there’s an easy way to bring back many of those useful features. In fact,… Read More »
Ever felt overwhelmed by the constant flood of comment notifications from your WordPress blog? We know the feeling. We often deal with hundreds of comments daily, so we’re all too familiar with the notification overload. At first, these alerts are exciting – they mean people… Read More »
Running a giveaway in WordPress can be a game-changer for your website’s growth and engagement. Whether you’re aiming to expand your email list, boost your social media following, or simply reward loyal readers, a well-executed contest can help you achieve these goals. At WPBeginner, we’ve… Read More »
During the WPBeginner 10th birthday giveaway, many of you asked me about which WordPress plugin are we using to run the contest? It was a new plugin that my team had built called RafflePress, but it wasn’t available to the public. But now it is.… Read More »
Adding a click-to-call button on your site makes it easy for users to contact you from their smartphones, leading to better engagement and higher conversions. We have run various online stores and businesses that communicate with customers daily. This has taught us the best ways… Read More »
Are you looking for a Mailchimp alternative? Mailchimp is a popular email marketing service, and it used to be an industry favorite. We even used it at WPBeginner for a number of years. However, due to the recent changes in Mailchimp pricing and several other… Read More »
Over the years, we’ve tried and experimented with different strategies to boost conversions and sales. One of the ways we’ve found success is by sending an email blast. An email blast or broadcast sends a single message to many subscribers on your mailing list. This… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.