Getting people to join your WordPress email list can feel nearly impossible. Visitors scroll right past signup forms like they don’t even exist, and conversion rates stay low no matter how many headlines you try. That’s where interactive tools, like spin-to-win wheels, come in. 🎡… Read More »
Google Analytics 4 (GA4) is the latest version of Google’s famous analytics platform. It is a powerful tool that helps you understand your audience. For example, we use it extensively on our website and other brands to track different metrics. However, Google Analytics 4 is… Read More »
Every day, potential customers are deciding whether to visit your business or go somewhere else. Often, that decision comes down to convenience – how easy is it to find you, get directions, and confirm if you’re open? A well-designed Google Maps store locator removes all… Read More »
Connecting PayPal Commerce with your WordPress site can streamline your payment processes, improve the user experience, and boost sales. It offers a reliable and secure way to handle transactions, making it an essential tool for eCommerce businesses, subscription services, and donation-based sites. We have been… Read More »
We’ve been running our own video membership website for the past few years, and it has helped us grow our email list significantly. That being said, not all membership sites have the same needs. For example, we’ve found that some membership sites should not release… Read More »
Having a strong social media presence is more important than ever. The challenge is, that every social media platform has different requirements for cover photos, profile images, and article covers. This can be overwhelming! We have set up social media profiles for all our websites,… Read More »
When a visitor arrives on one of your detailed posts, you want them to feel guided and in control. You want them to easily find the answers they are looking for. This is where learning how to create a table of contents in WordPress posts and… Read More »
One of the first things we noticed when we started working with WordPress was the familiar footer message in the admin area: “Thank you for creating with WordPress.” While it’s a nice message, we quickly realized that for professional sites and client projects, this generic… Read More »
When you build a new website, a few key actions help it succeed. One of the most important is to add your website to Bing Webmaster Tools. This is a standard procedure our team completes for every project we launch. We consider it an essential part… Read More »
Referral marketing is one of the most effective ways to grow your WordPress site — especially when you make it easy for users to invite their friends. The challenge is, most WordPress invite systems are clunky, difficult to manage, or prone to spam. After testing… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.