Everyone dreams of their website going viral, but that dream can quickly turn into a nightmare if your server crashes. I’ve seen it happen too many times. A major product launch or a shared post brings a flood of traffic, and the site simply gives… Read More »
Creating thorough documentation on your WordPress site is essential if you want to effectively guide and support your users. Proper documentation can help them understand how to use your products or services, leading to a better overall experience. Over the past 16 years, we have… Read More »
We’ve seen firsthand how adding interactive elements like polls and voting to your website can dramatically increase user engagement. Polls, quizzes, and surveys are great ways to get your audience involved. For example, Buzzfeed effectively uses these tools to drive engagement, generating over $252.68M in… Read More »
Every homeowner needs to make sure their house is safe and nobody can break in. SSL and TLS can do the same thing for your website. They’re like strong locks for your online house. If you’re building a website or online store, you need one… Read More »
Email marketing automation can save you time and grow your business. It helps you send drip emails and manage your list efficiently. In our experience, email marketing automation works really well for WordPress websites. We have tried dozens of tools and perfected email marketing automation… Read More »
Like many marketers, we were skeptical when we first started experimenting with AI tools for our marketing campaigns last year. We worried that AI would make our content feel robotic. But after seeing a 47% boost in our email open rates using AI-powered subject lines,… Read More »
Have you ever wanted to buy a premium WordPress plugin or theme but were unsure if it would live up to the hype and promises? Wouldn’t it be great if you could see real user reviews before buying a WordPress product or service? While the… Read More »
WordPress 6.4 has been released recently. It is the third major release of 2023. It comes with significant new features, bug fixes, and changes to improve the way you create and manage your website. In this article, we will show you what’s new in WordPress… Read More »
When customers can easily track their packages from your online store, they are not only happier, but they’re also more likely to become repeat buyers. The good news is that it’s also pretty easy to put into place. While helping WooCommerce store owners, we’ve figured… Read More »
SMS marketing lets you reach people where they actually pay attention: their phones. Text messages are opened almost instantly, which makes them ideal for sharing time-sensitive offers, order updates, appointment reminders, and personalized alerts. The challenge is choosing the right tool. There are dozens of… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.