Are you struggling to understand what’s actually happening on your WordPress website? You’ve probably installed Google Analytics, but let’s be honest, the interface is overwhelming. And trying to figure out which metrics actually matter for your business can be challenging. That’s exactly why WordPress analytics… Read More »
By default, WooCommerce shows your product prices to everyone who visits your store. While this works for most online retailers, some businesses need more control over who sees their pricing. While helping online store owners, we’ve come across a few different cases where hiding prices… Read More »
We all know referral programs are powerful. But let’s be honest – it isn’t easy to find genuine brand advocates. Many programs attract people who are just looking to make a quick profit, leading to inauthentic promotions that convert no one. Just think about the… Read More »
Are you publishing blog posts but not sure what your audience actually wants? It’s one of the most common frustrations for WordPress site owners. You’re putting in the work, but it’s hard to tell if it’s really connecting. 🤷 That’s where search analytics can be… Read More »
People don’t just give away their email addresses for no reason. Even if someone genuinely likes your brand and visits your site often, they usually need a little incentive to provide their contact details. That’s where lead magnets come in. A lead magnet is a… Read More »
Shipping can make or break your online store, and knowing how to hide specific shipping methods in WooCommerce can be a game-changer. Think about it: offering free shipping on every single order sounds nice, but it can eat into your profits fast. And showing shipping… Read More »
With so many online course platforms, it’s easy to feel overwhelmed. Should you choose a simple option like Teachable or Skillshare, or build your own site with MemberPress? Here’s the key: don’t decide based on marketing hype; decide based on what you actually need. Teachable… Read More »
Did you know that over 70% of first-time visitors will never return to your site again? As website owners ourselves, we know that collecting a visitor’s email address is a great way to keep in touch with them and encourage them to come back. However,… Read More »
Smart business owners know that lead magnets like ebooks and PDFs are a great way to capture leads, grow your mailing list, and follow up with visitors long after they leave your website. That seems great, but what about actually designing professional-looking lead magnets that… Read More »
Most WordPress site owners know how frustrating a slow website can be. You’ve done the basics—compressed images, set up caching, and followed the standard speed tips—but your pages still take too long to load. We’ve found that the problem is often something simple: websites downloading… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.