WPBeginner showcase shares the best website tools, WordPress plugins, WordPress themes, and more to help you grow your business. Each tool is thoroughly researched by our WordPress experts. Learn more about our Editorial Process.
Finding a great free WordPress theme can feel like searching through a massive clearance sale. There are hundreds of options, but not every free theme is actually worth your time. That’s why we actively test themes ourselves here at WPBeginner. We’ve sorted through the clutter… Read More »
Finding the right WordPress theme for an animal or pet-focused website can be surprisingly tricky. Many themes are built as general multipurpose templates, leaving sites for pets, rescues, or animal services looking generic and lacking personality. Over the years, we’ve tested dozens of themes and… Read More »
You know what we used to do back when we first started WPBeginner? Just slap a basic contact form on a page and call it a day. But here’s what’s interesting: after analyzing thousands of websites through our work at WPBeginner, we discovered something game-changing.… Read More »
Choosing the right WordPress theme for your cafe, coffee shop, or restaurant plays a big role in creating a great first impression online. A well-designed website helps reflect the atmosphere of your business and showcases what makes your food and drinks special. If your site… Read More »
When it’s time to update or make changes to a WordPress site, it’s important to keep visitors in the loop. A simple, friendly maintenance page can go a long way in setting clear expectations. From our experience helping WordPress users with updates, redesigns, and technical… Read More »
WordPress makes it simple to create a video website, offering tools to embed, organize, and showcase your video content. Whether you’re a filmmaker, content creator, or media enthusiast, WordPress gives you the flexibility to bring your vision to life. The challenge is that most themes… Read More »
Your corporate WordPress website is often the first impression potential clients have of your business. If it looks outdated or unprofessional, you could be losing valuable opportunities before visitors even explore your services. We understand the critical role a polished website plays in building trust… Read More »
With so many portfolio WordPress themes out there, finding one that truly showcases your work can feel overwhelming. Whether you’re a photographer, designer, or creative professional, your portfolio is more than a gallery—it’s the first impression you make, the story you tell, and the way… Read More »
Most artists start their journey on social media, but relying solely on algorithms is a risky game. To truly own your brand and connect with your audience on your own terms, a professional website isn’t just an extra—it’s an essential. However, finding a design that… Read More »
While helping our users learn how to upload files to WordPress using FTP, one question comes up often: Which FTP client should I use on Windows or Mac? FTP clients let you access, edit, and transfer website files directly—without logging into your hosting control panel… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
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om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.