After working with countless store owners, we’ve realized that optimizing the post-purchase experience is just as critical as the initial sale.
It’s a key stage in the overall customer journey that often gets overlooked.
We’ve seen how smart businesses use custom thank you pages as powerful tools for improving customer retention, building brand loyalty, increasing customer lifetime value (CLV), and driving additional sales.
The good news is that you don’t need coding skills to create one. With the right WooCommerce plugin or page builder, you can fully customize your thank you pages in just a few clicks.
In this guide, we’ll show you how to easily create a custom WooCommerce thank you page step by step.

💡Quick Answer: 2 Ways to Customize Your Thank You Page
In this guide, we’ll walk you through the two best methods to replace the default WooCommerce thank you page:
- Using FunnelKit: This all-in-one plugin lets you import professionally designed templates and customize them directly in the block editor. It’s the fastest way to get started.
- Using SeedProd: This method uses a powerful drag-and-drop page builder for maximum design flexibility. You’ll create your page visually and then use a free helper plugin to connect it to WooCommerce.
Why Customize a WooCommerce Thank You Page in WordPress?
A custom WooCommerce thank you page helps you turn a simple order confirmation screen into a marketing and customer retention tool.
Instead of showing a generic message, you can encourage repeat purchases, promote products, collect feedback, and keep customers engaged after checkout.
Here are some of the biggest benefits of customizing your WooCommerce thank you page:
- Increase Sales: Recommend related products, upsells, or cross-sells after a customer places an order.
- Encourage Repeat Purchases: Offer discount codes or special promotions for future orders.
- Grow Your Social Media Following: Invite customers to follow your social channels or share their purchases.
- Collect Customer Feedback: Add a short survey or feedback form to learn more about your customers.
- Create a Better Brand Experience: A customized page looks more professional and helps build trust with customers.
- Share Important Order Details: You can still display shipping information, order summaries, and download links for digital products.
- Personalize the Customer Journey: Some tools even let you create different thank you pages for specific products, categories, or customer groups.
With that in mind, we’ll show you how to easily create a custom WooCommerce thank you page step by step. Use the quick links below to jump to your preferred method.
- Method 1: Create a Custom WooCommerce Thank You Page Using FunnelKit
- Method 2: Create a Custom WooCommerce Thank You Page Using a Page Builder
- Examples of Great WooCommerce Thank You Pages
- Bonus Tip: Use Your New Thank You Page to Promote a Holiday Sale
- Frequently Asked Questions About Customizing WooCommerce Thank You Pages
Let’s jump right in!
Method 1: Create a Custom WooCommerce Thank You Page Using FunnelKit
The most streamlined way to create a custom WooCommerce thank you page is by using FunnelKit Funnel Builder, formerly known as WooFunnels.
It is the best WordPress sales funnel plugin that comes with ready-made Thank You templates you can easily add to your online store. This allows you to create professionally-designed and helpful thank-you pages without having to write a single line of code.
Over 40,000 websites trust the plugin and consistently rate it 4.9/5 stars for its user-friendliness.

Upon thorough testing, we found the plugin to be super easy to use and scalable.
Step 1: Install And Activate the FunnelKit Plugin
Note: There’s also a FunnelKit Pro plugin that comes with more ‘thank you’ templates and advanced features.
For this guide, we will start with the free version of FunnelKit to replace the default WooCommerce thank you page with a custom design.
However, some advanced customization options mentioned later, such as conditional coupons or advanced order/customer details widgets, may require the Pro version.
The first thing you need to do is install and activate the plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.
Upon activation, you can go to FunnelKit » Templates and click the ‘Checkout’ button.

FunnelKit groups its thank you pages with checkout pages inside its funnel templates, so selecting ‘Checkout’ is the correct first step to access both designs.
Step 2: Choose a Thank You Page Template
You can now choose from any of FunnelKit’s ready-made templates or select ‘Start from scratch.’ We recommend using a template as it helps you create a professionally designed Thank You page, fast.
To take a closer look at any template, simply hover your mouse over it and then click on the ‘Preview’ button when it appears.

FunnelKit will show a preview of the checkout page by default.
To see the thank you design instead, simply select ‘Thank You Page’ from the left-hand menu.

When you find a template you want to use, click on ‘Import This Funnel.’
We are using the Livewire template in all our images, but you can use any design you want.

At this point, FunnelKit might ask you to install some extra plugins, such as SlingBlocks. We recommend doing this, as this free companion plugin adds more powerful design blocks and creative options to the WordPress editor.
If you see this message, then click on ‘Activate’ to get the plugins you need.

After that, type in a name for the custom thank you page. This is just for your reference, so you can use anything that will help you identify the page in your WordPress dashboard.
With that done, go ahead and click the ‘Add’ button.

Step 3: Customize Your WooCommerce Thank You Page
You’ll now see all the steps included in the template.
Since you are using the free version of FunnelKit, the template includes a thank you page and a custom WooCommerce checkout page, which you’ll need to set up separately. For detailed step-by-step instructions, please see our guide on how to customize the WooCommerce checkout page.
To customize the thank you page, you’ll click the ‘Edit’ link.

You can now click on ‘Edit Template’ to open the template in the WordPress block editor.
Note: If you are using a page builder plugin, then FunnelKit may open the template in a different editor. If this happens, then you’ll need to click on ‘Switch to WordPress editor’ instead of ‘Edit Template.’

You can now customize the template in exactly the same way you build any WordPress page. Simply click on any block and then fine-tune it using the settings in the right-hand menu and the mini toolbar.
For example, you’ll typically want to replace the placeholder logo with your own custom logo. To do this, click to select the Image block and then select ‘Replace’ in the mini toolbar.

Now, either select Open Media Library and choose an image from the WordPress media library, or click on ‘Upload’ and select a file from your computer.
If you don’t already have a custom logo, then you can easily create one using web design software such as Canva.
After choosing an image, you can add image alt text, change the width, add rounded corners, and more using the settings in the right-hand menu.

You’ll also want to replace the placeholder text with information about your own online marketplace. Simply click to select any text block and then type in your custom messaging.
You can also change the text’s styling using the settings in the right-hand menu. For example, you can use borders and box shadows to make the text stand out, change the font family, or change the text color in WordPress.

Just don’t modify any of the text inside the [ ] brackets, as these tags allow FunnelKit to show personalized content, such as the customer’s name.
Step 4: Customize the Order Details Widget
After that, let’s scroll to the ‘Order Details’ section and click on it. FunnelKit provides this unique widget, and it shows information about the customer’s order.
Note that advanced customization of this widget, including showing subscription previews and download sections, typically requires FunnelKit Funnel Builder Pro.

This widget works out of the box, but you may want to customize how it looks and the information it shows.
To start, you can change the section’s heading by typing into the ‘Heading’ field.

You can also choose whether to show the product image for every item in the customer’s order using the ‘Show Image’ slider.
Do you sell subscriptions for a membership site, online courses, or similar? Then, you may want to show information about the customer’s subscription, such as the price and when their next payment is due.

To add this section, click to expand ‘Subscription’ in the right-hand menu. Then, enable the ‘Show Subscription Preview’ toggle.
In this section, you can also replace the default ‘Subscription’ text with your own messaging by typing into the ‘Heading’ field.

Similarly, if you sell digital downloads, then you can add a ‘Downloads’ section to the thank you page. This contains useful information, such as the filename, the number of downloads remaining, and the expiration date.
You can even add a button so shoppers can download their purchase directly from the custom thank you page, which will improve the customer experience.
For the email side of the post-purchase experience, such as order receipts, download links, and subscription renewal notices, we recommend using WP Mail SMTP. This plugin ensures your WooCommerce emails reach customers reliably.

To add this section, simply click to expand ‘Downloads’ in the right-hand menu. You can then add and remove information using the toggles.
You can also replace the default heading and button text with your own messaging.

When you are happy with how Order Details is set up, you may want to change how it looks by clicking on the ‘Style’ tab.
Here, you can change the heading and background colors across the entire order section or make individual elements within the ‘Download’ or ‘Subscription’ sections stand out.

Step 5: Edit the Customer Details Widget
After that, it’s time to look at ‘Customer Details,’ which is another unique widget provided by FunnelKit Pro.
Simply click to select the ‘Customer Details’ section and then make your changes in the right-hand menu. For example, you can replace the default headline with your own messaging by typing it into the ‘Heading’ field.

You can also switch between a multi-column or single-column layout using the ‘Layout’ dropdown menu.
After that, you can click on the ‘Style’ tab and change the fonts, text size, colors, and more.
Step 6: Add More Blocks to the Custom Thank You Page
When you are happy with the changes you’ve made to the template, you may want to add your own content. This can help you improve the customer experience, get more sales, promote your brand, and more.
To add blocks, simply click on the ‘+’ icon in the right-hand corner and drag any block onto your design. FunnelKit, WooCommerce, and WordPress offer many different blocks, so let’s quickly look at a few examples.
1. Promote Your Other WooCommerce Products
The thank you page may seem like the end of the buyer journey, but it doesn’t have to be. You can use this page to recommend other products the shopper may want to buy. This can increase sales while also raising awareness about the other great products you sell.
To see what blocks are available, scroll to the ‘WooCommerce’ section in the left-hand menu. Here, you’ll find blocks such as ‘Best-Selling Products,’ ‘Newest Products,’ ‘On Sale Products,’ and more.

Simply find the block you want to use and drag it into your design.
With that done, you can click to select the block and then customize it using the settings in the right-hand menu.

2. Get More Social Media Followers
Social media websites like X (Twitter) and Facebook are the perfect place to promote your products, so you’ll want to get as many followers as possible. With that in mind, it’s a good idea to add social media links to your custom thank you page.
Since these shoppers have already bought from your business, they’re more likely to follow you on Instagram, Snapchat, YouTube, and other social platforms.
To get started, simply drag a ‘Social Icons’ block onto your page. You can then click on the ‘+’ icon and choose the social icon that you want to add.

After making your selection, click on the new icon in the ‘Social Icons’ block.
In the mini toolbar that appears, type in the URL of the profile you want to link to.

Simply repeat these steps to add all your social media accounts to the block.
3. Give Customers Exclusive Coupon Codes
A coupon code encourages shoppers to buy from you again. For that reason, you may want to add a coupon code to your thank you page. For example, you might offer shoppers a free shipping discount on their next purchase.

You can create a coupon code with WooCommerce’s built-in coupon feature or by using a coupon code plugin.
After creating a coupon, simply add a Text block to the thank you page. You can then go ahead and type the coupon into this block, along with any other messaging you want to use.

This is a great start, but you may want to show different coupon codes to different customers. For example, you could offer first-time customers a big percentage discount on their next purchase to help build customer loyalty.
The best way to do this is by upgrading to FunnelKit Builder Pro. This premium plugin has a powerful rules-based engine that allows you to show different coupons to shoppers based on the order total, item count, the WooCommerce payment gateway used, and much more.
Step 7: Publish the Custom WooCommerce Thank You Page
When you’re happy with how the thank you page is set up, click on ‘Update’ to save your changes. After that, click on ‘Back To Thank You Page.’

You can now click on the ‘Draft’ button next to ‘Thank you Page’ and select ‘Publish’.
This will make the thank you page live on your WordPress website.

Method 2: Create a Custom WooCommerce Thank You Page Using a Page Builder
You can also create a custom WooCommerce thank you page using SeedProd.
This method has two main parts: first, you’ll design the page with SeedProd’s powerful drag-and-drop builder. Second, you’ll use a simple free plugin to set that page as your new WooCommerce thank you page.
This approach is perfect if you find the WordPress block editor too restrictive. SeedProd comes with more than 350+ professionally designed templates and ready-made WooCommerce blocks that you can simply drag onto your layouts.
It is trusted by over 1 million websites and consistently rated 4.9/5 stars on WordPress.org. Our partner brands have used this tool to create their thank you pages and have seen excellent results. To learn more, see our SeedProd review.
Step 1: Install And Activate the SeedProd Plugin
The first thing you need to do is install and activate the plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.
Upon activation, go to SeedProd » Settings and enter your license key.

You can find this information in your account on the SeedProd website. After entering the license, click on the ‘Verify Key’ button.
Note: There is a free version of SeedProd, but for this guide, we will use the Pro version because it has the built-in WooCommerce blocks we need. It also integrates with the email marketing services you may already be using to promote your online store.
Step 2: Choose a Thank You Page Template
After that, go to SeedProd » Landing Pages and click on ‘Add New Landing Page.’

Next, you need to choose a template for your thank you page.
SeedProd’s templates are organized into different campaign types, such as coming soon and 404 pages. Since you are creating a custom WooCommerce thank you page, go ahead and click on the ‘Thank You’ tab.

For this guide, we will be using the ‘Order Completed Thank You Page’ template.
Simply hover your mouse over this template and then click on the checkmark icon.

Next, type in a name for your custom WooCommerce thank you page. SeedProd will automatically use this name in its URL, but you can edit the URL if you want.
When you are happy with the information you’ve entered, click on the ‘Save and Start Editing the Page’ button.

This loads the SeedProd editor, which shows a live preview of the page to the right and some settings on the left.
To customize a block, simply click to select it in the page builder, then use the settings in the left-hand menu.

The left-hand menu also has blocks that you can drag onto the order confirmation template.
Step 3: Get More Sales By Adding an Upsell Section
Upselling products on the thank you page is a proven technique used by marketers to increase sales. One option is to create an upsell block using SeedProd’s sections.
Sections are ready-made collections of blocks that are commonly used together, so they can help you create beautifully designed pages fast.
Simply click on the ‘Sections’ tab and then select ‘Hero’ in the left-hand menu. After that, hover your mouse over ‘Hero 2’ and click on the ‘+’ icon when it appears.

This adds the hero section to your page.
Go ahead and click to select the section’s ‘Image’ block. Then, in the left-hand menu, click on ‘Use Your Own Image’ to open the media library.

You can now add an image for the product that you want to upsell.
Once you’ve done that, click on the ‘Headline’ block and type in the product title.

Next, click to select the ‘Text’ block and then type in the product description.
You can encourage customers to add this item to their basket by replacing the placeholder call to action button with an ‘Add To Cart’ button.
To do this, you can click to select the ‘Call To Action’ block and then click on the ‘Delete Block’ icon.

Next, you’ll want to find the ‘Add To Cart’ block in the menu.
Simply drop this block onto the empty space in your ‘Hero 2’ section.

Now, it’s time to connect this button to the right WooCommerce product.
To do this, you’ll need to know the product’s ID. If you don’t know this information, then go to Products » All Products in your WordPress dashboard. Here, simply hover your mouse over the product to see its ID.

Back in the SeedProd page editor, you can click to select the ‘Add To Cart’ block and then add the ID to the ‘Product ID’ box.
You can also enable the ‘Direct to Checkout’ slider. This improves the customer experience by skipping the shopping cart page entirely and taking the shopper straight to your store’s checkout. It makes it faster and easier to buy the upsell product.

At this point, you can change how the button looks using the settings in the left-hand menu. For example, you can change its color scheme, button text, alignment, and more.
After that, it’s a good idea to add a heading that promotes your upsell product. For example, you could use something like ‘You may also be interested in’ or ‘This is the perfect addition to your order.’
Simply drag a ‘Headline’ block onto your layout.

You can then type in the messaging you want to use.
Step 4: Promote Your Best-Selling WooCommerce Products
Another option is adding a best-selling products section to your thank you page. Since these products are already popular, there’s a good chance the shopper may also want to buy them.
In the left-hand menu, find the ‘Best Selling Products’ block and drag it onto your layout.

There are many other types of product grids you can add, like sale products, top-rated products, recent products, and more.
For more information, feel free to see our guide on how to display popular products in WooCommerce.
Step 5: Publish your Custom WooCommerce Thank You Page
When you are happy with how the WooCommerce thank you page looks, it’s time to publish it by clicking on the dropdown arrow next to ‘Save’ and selecting ‘Publish.’

After publishing the page, you need to change the WooCommerce settings so customers get redirected to your new page.
The easiest way to do this is by using the Thank You Page for WooCommerce plugin. This plugin allows you to redirect customers to any URL after making a purchase.
The first thing you need to do is install and activate the plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.
Upon activation, you’ll need to enter the URL of your custom thank you page.
To get this information, go to SeedProd » Landing Pages and find the thank you page you just created. You’ll find its link in the ‘URL’ column.

Once you have this information, go to WooCommerce » Thank You Page.
Here, check the ‘Enable Global Thank You Page’ box.

You can now type the link into the ‘Thank You Page URL’ box.
With that done, click on ‘Save Changes’ to store your settings.

Now, WooCommerce will send customers to your custom thank you page when they complete an order.
Examples of Great WooCommerce Thank You Pages
If you’re looking for inspiration, then it can help to see how successful online stores use their thank you pages after a customer completes a purchase.
Here are a few examples of brands that use their thank you pages effectively:
Daelmans Stroopwafels
Daelmans Stroopwafels uses a clean thank you page that confirms the customer’s order while reinforcing its brand identity.

The page keeps customers informed about what happens next and creates a smooth transition from purchase to fulfillment.
Kawaii Box
Kawaii Box uses its thank you page to build community engagement. In addition to confirming the order, it encourages customers to connect with the brand through social media and continue interacting after the purchase is complete.

Roberto Coin
Roberto Coin maintains the same premium look and feel found throughout its website.

The thank you page focuses on reassurance, elegant branding, and a polished customer experience that matches the expectations of luxury shoppers.
Magna-Tiles
Magna-Tiles uses its thank you page to provide customers with useful next steps after purchase.

It highlights additional resources and opportunities to continue exploring the brand, helping strengthen long-term customer relationships.
Aru Eyewear
Aru Eyewear uses a simple but effective thank you page that combines order confirmation with customer engagement opportunities.

The page encourages shoppers to stay connected with the brand while providing a smooth post-purchase experience.
There is no single “perfect” thank you page. The best approach is to focus on your business goals, whether that means increasing repeat purchases, growing your social media audience, or simply creating a memorable brand experience.
Bonus Tip: Use Your New Thank You Page to Promote a Holiday Sale
Planning a holiday sale for your WooCommerce store is a great way to attract new customers and increase revenue. This is especially useful around major shopping seasons like Black Friday, Cyber Monday (BFCM), Christmas, New Year’s, or Mother’s Day.
Offering coupons or shipping discounts right on your thank you page can drive more traffic to your site and encourage immediate repeat purchases.

A well-executed sale not only boosts immediate sales but can also increase brand awareness and encourage repeat orders from existing customers.
To learn more, you can go through our guide on how to plan a holiday sale for your WooCommerce store.
Frequently Asked Questions About Customizing WooCommerce Thank You Pages
Here are some questions that our readers have frequently asked about customizing WooCommerce thank you pages:
How do I customize a WooCommerce thank you page?
The best way to customize a WooCommerce thank you page is by using a WordPress plugin. Tools like FunnelKit offer pre-made templates you can edit, while page builders like SeedProd give you complete design control with a drag-and-drop interface.
How do I create a thank you page in WordPress?
You can create a standard thank you page by navigating to Pages » Add New in your WordPress dashboard. From there, you can design your page using the block editor and then set it as the confirmation page in your form or eCommerce plugin’s settings.
How do you design a thank you page?
A well-designed thank you page should first confirm the purchase or submission. Then, provide important details like an order summary and guide the customer with a clear call to action, such as offering a coupon code or recommending other products.
Can I use Elementor to customize WooCommerce thank you pages?
Yes, you can use Elementor Pro to design custom WooCommerce thank you pages.
You would typically create a new template for the single product page or a custom page, design it with Elementor’s drag-and-drop builder, and then use a WooCommerce redirect plugin to direct customers to your Elementor-designed page after purchase.
While powerful, it may require more setup than dedicated funnel builders like FunnelKit.
How do I customize WooCommerce pages?
The easiest way to customize WooCommerce pages like the shop, cart, and checkout is with a theme builder plugin like SeedProd. It offers a drag-and-drop WooCommerce site builder with ready-made blocks to customize every part of your store without writing code.
To get started, see our tutorial on how to edit WooCommerce pages.
We hope this article helped you create custom WooCommerce thank you pages. Next up, you may also want to see our list of the best WooCommerce plugins for your store and our guide on how to optimize the customer journey for WooCommerce stores.
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