Insightful opinions on WordPress, web tools, and other small business technology from the expert team at WPBeginner. Learn more about our Editorial Process.
Many of our users often ask about the methods we use at WPBeginner for marketing channels like email, social media, and SEO. We regularly share the tools and techniques we use not only just on WPBeginner but also on our other portfolio companies. However, the… Read More »
Digital eCommerce has changed my life in amazing ways. It gave me opportunities I never thought were possible. When I started selling digital downloads more than 10 years ago, I saw for myself how powerful this business model can be. Today, I’m the President of… Read More »
At the end of 2023, we switched our email marketing tool from Mailchimp to Drip. Many of our email newsletter subscribers have since asked us to write about why we decided to switch. When it comes to email marketing, choosing the right email marketing service… Read More »
Your pricing page is the single most important page that can make or break your business. If you’re not focused on improving conversions on your pricing page, then you’re leaving a lot of money on the table. With OptinMonster, I’ve had the privilege to help… Read More »
There are passionate discussions, debates, and arguments about blogging on the internet all the time. Some people even claim that blogging is dead. This perspective often comes from personal experiences with failed blogging attempts or the belief that newer mediums are more compelling for modern… Read More »
Are you trying to decide whether .org vs .com is the better domain extension? There are many types of domains, but the most popular are .org and .com. While often taken for granted, a site’s domain extension affects how others view your brand and how… Read More »
With the first 20 years of WordPress history behind us, the platform has come a long way from its humble blogging roots and is already powering 43% of websites. Are you curious about the future of WordPress? Over the years, WordPress has continued to grow… Read More »
So, you’re trying to decide between Hostinger and Bluehost, two popular and affordable hosting options. It can be tough for beginners to know which is the best fit for their website. The good news is, that we have experience using and testing both Hostinger and… Read More »
Since we are a remote team at WPBeginner, we know how important choosing the right conference call software is. Over the years, we’ve experimented with various video communication tools to keep our team connected and productive. Two names that consistently come up in our search… Read More »
Considering a career change to WordPress is exciting. As a company that has been hiring WordPress professionals for well over a decade, we’ve seen firsthand how this platform has created numerous job opportunities. WordPress powers 43% of all websites on the internet, making it a… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
-
om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.